Press

Style Canada: The end of of ownership: A new take on sustainability from Canada’s largest consignor, the upside’s Lauryn Vaughn

Global Toronto: Your consignment shopping guide

Global Calgary: Sustainable fashion extends the shelf life of your favourite clothes

Breakfast Television Calgary: Top fall trends from Calgary’s best consignment stores

Yahoo Financial: The luxury resale market is booming in Canada

The Globe & Mail: The future of vintage


“Indeed, contemporary designer resale has become an important feature of the secondhand retail landscape. “I think [designer resale] is eliminating the stigma that people may have had in the past with pre-owned pieces,” says Calgary’s Lauryn Vaughn, owner of the recently launched designer consignment e-boutique The Upside. “And people are becoming savvier to the fact that they can get a like new or gently loved piece of clothing for a fraction of retail.”

Breakfast Television: Closet rescue with help from The Upside 4

Breakfast Television: Closet rescue with help from The Upside 3

Breakfast Television: Closet rescue with help from The Upside 2

Breakfast Television: Closet rescue with help from The Upside 1

Vitamin Daily: Online Consignment Shops

The Calgary Herald: Style and the City: Lauryn Zhukrovsky’s passion for accessible luxury fashion

The Calgary Herald: Ask Rita: Time and patience needed to sell vintage clothing online

Retail Insider: Canada’s Largest Online Luxury Resale Store Launches

Blue Besos: Champagne Shopping With the upside

CBC radio: Online shops go offline, setting up brick-and-mortar stores

Anstice.com: shoptheupside.com Grants Canada Access To Online Premium Luxury

Media Launch: shoptheupside.com Launch Party!

Modern Socialite: The Upside of Consignment

Avenue Calgary: Calgary Shopping News